The 2020 Women Ice Angler Project (WIAP) will be held January 29th to February 2nd. This year, our theme embraces the outdoor lifestyle. Camping and ice fishing merge together and Lake Minnetonka, MN will be our campground. The urban setting will be a perfect backdrop for “living” on the ice for several days. We will be creating media content and creating audience engagement via live streaming and social media takeovers. On Saturday, women are invited to come fishing with us at our annual public event.
This year, the team is excited to be partnering with Avid Outdoorsman Media Group (AOMG), a content creation studio, digital distribution platform, and sales representation company dedicated to outdoor enthusiasts. Together they will produce a video series about the project and designed to expand ice fishing opportunities for women nationwide. AOMG’s extensive reach will help spread the message of the project to a whole new audience. Their popular websites, 50Campfires.com and Outdoors.com, will be the perfect places to showcase how camping and fishing make great partners.